On reclaiming childhood magic, glamour as medicine, and the sacred work of healing relationships between women
There’s a photo of me as a little girl that I’ve had for years—one I never fully appreciated until recently. In it, I’m peeking out of what I called my “Magic Shop for Girls,” a sacred space I created in a cardboard box after asking for two very specific things for Christmas: a crystal ball and press-on nails.
Even then, I understood something fundamental: magic comes in many forms, and glamour (magic) has the potential to be as powerful as divination.
The Original Magic Shop
That cardboard box held my most treasured mystical objects— my beloved crystal ball, those pointed press-on nails 💅, and whatever other magical odds and ends I could gather. It wasn’t just a collection of trinkets. It was a portal, a sanctuary, a place where I could practice the art of seeking and making magic on my own terms.
Looking back now, I see how that little box represented something profound: my instinct to create the spaces I needed, to honor both the mystical and the aesthetic, to understand that magic is the practice of co-creating with the universe to bring what we need to fruition.

Coming Full Circle
A few years ago, when I visited my parents, I brought that crystal ball back to Alaska with me. It sits in my space now, a tangible connection to the girl who knew what she needed before she had the language for it.
And those nails? In the last couple of years, I’ve started getting my nails done regularly again. What began as simple self-care evolved into something more—a form of self-expression that genuinely fills my cup. Each appointment is a small ritual, a way of honoring that little girl who understood that glamour magic is real magic. That taking care of how we present ourselves to the world, that aesthetic intention and beauty, that sparkle—it matters.
This is glamour magic: the understanding that how we adorn ourselves, the intention we bring to our appearance, the care we take in crafting our aesthetic—these aren’t frivolous acts. They’re forms of power, of self-determination, shaping ourselves and creating the reality we want to inhabit.
When Synchronicity Knocks
Lately, I’ve been thinking about that photo, about Magic Shop for Girls, about what it would mean to bring that childhood vision to life. Not just for me, but for everyone who’s ever needed permission to take their magic—and their glamour—seriously.
After our first merch run for End of the Road, I had so much fun that I knew creating a wearable was the perfect way to bring Magic Shop for Girls to life. Because here’s the thing about putting this vision on a garment: it’s glamour magic in action. When you wear art that honors your inner child, you’re casting a spell every time you put it on. You’re declaring to yourself and the world that the magic you seek matters. That the spaces you create—whether they’re cardboard boxes or cozy sweatshirts or entire organizations—are valid and powerful. You’re practicing the art of making your internal magic visible, wearable, part of your daily life.
Wearable spells aren’t frivolous. It’s a talisman. It’s a reminder that we get to carry our magic with us, that we can honor the mystical and the aesthetic simultaneously, that glamour—the intentional way we present ourselves—is a form of creative power we can access every single day.
I reached out to Kelsey at Launch Your Daydream to collaborate on the design—someone whose work I’d admired and who I knew would understand the assignment. When we started working together, the synchronicities started flowing immediately.
The Design: Tarot Meets the Triple Goddess
Working with Kelsey on this design felt like magic in action. We drew inspiration from tarot imagery—specifically the Ace of Wands, where a hand emerges from nowhere (from everywhere, from the universe itself) offering you a creative spark, a new beginning, a gift of potential energy.
We incorporated the triple goddess—maiden, mother, crone—honoring the sacred journey through women’s life stages and the wisdom each phase holds. This symbol represents not just individual transformation but the intergenerational healing that happens when women support women across all ages.
The design came together through a deeply collaborative process, each element clicking into place with that unmistakable feeling of rightness that tells you you’re on the correct path.
For the Inner Child in Us All
Magic Shop for Girls is called what it’s called for a reason—but it’s not just for girls. It’s for the inner child in all of us who knew what we needed before the world told us to want something else. For anyone who’s ever felt the pull toward both the mystical and the beautiful, who understands that a crystal ball and manicured nails aren’t contradictions but complements.
It’s for those of us reclaiming the magic we were taught to outgrow.
Healing the Divide
But Magic Shop for Girls is about more than nostalgia or personal reclamation. It’s about something larger: healing and decolonizing the relationships between girls and women.
Enter the Comfrey Collective – from girlhood, we’re taught to see each other as competition rather than companions. We learn a distorted version of “gossip”—far from its original meaning as the sacred bond between women (god-siblings) who supported each other through life’s passages. We’re initiated into comparison, judgment, and separation from our own bodies and each other.
This severance isn’t accidental. Women gathering together in their power, supporting each other across generations, sharing wisdom and resources—this is transformative. This threatens systems that profit from our isolation and self-doubt.
Comfrey Collective is a small but intentional act of resistance against that separation. It’s about creating spaces we need, honoring the magic in all its forms, and modeling for the next generation that women supporting women—across ages, across life stages, across different expressions of femininity and power—is how we heal collectively.
When we heal these relationships, we don’t just benefit ourselves. We benefit our communities at large. We create new patterns for the children watching us, new possibilities for how humans can relate to each other.
Supporting Comfrey Collective’s Vision
Every purchase of Magic Shop for Girls merchandise supports the Comfrey Collective, an emerging piece of Seeds & Spells ecosystem dedicated to reclaiming the potent power of women supporting women.
Specifically, proceeds will fund a winter strategic planning retreat—a crucial step in moving Comfrey Collective from vision to action. This retreat will:
- Set clear, achievable goals for the coming year
- Chart a sustainable path toward 501(c)(3) establishment
- Develop programming & events that makes “the village” accessible to all
- Create infrastructure for intergenerational women’s support circles
- Plan transformative teen programming and coming-of-age ceremonies
The retreat needs funding for space rental, 501(c)(3) establishment costs, food, materials, and support that will help transform this beautiful vision into concrete community impact.
Because here’s the truth: community, ceremony, and sacred space aren’t commodities meant to be bought and sold. Under capitalism, everything becomes a product to purchase, making the very things we most need for healing—belonging, ritual, sacred community—inaccessible to those who need them most.
Comfrey Collective operates at the intersection: using market mechanisms to fund work that exists outside market logic. Your purchase of a crewneck hoodie helps create spaces where belonging is a birthright, not a luxury purchase.
0 Comments